{"id":1865,"date":"2020-06-19T12:19:24","date_gmt":"2020-06-19T10:19:24","guid":{"rendered":"https:\/\/tandemprojects.cat\/projects\/finestrelles-cotxe\/"},"modified":"2020-07-13T12:55:37","modified_gmt":"2020-07-13T10:55:37","slug":"finestrelles-cotxe","status":"publish","type":"projects","link":"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/","title":{"rendered":"&#8220;We give away an e-car!&#8221; campaign"},"content":{"rendered":"\n<p>Finestrelles Shopping Centre, the shopping facility with the highest potential in Barcelona, is committed to th<strong>e creation of unique experiences within its marketing strategy<\/strong>.<\/p>\n\n\n\n<p>The campaign &#8220;We give away an e-car&#8221;, wanted to increase the Centre&#8217;s awareness, as well as increase its database, while transmitting a brand image that is careful and responsible with the environment, through the <strong>raffle of an electric car and a campaign in favour of sustainable mobility<\/strong>.<\/p>\n\n\n\n<p>In Tandem Projects we have designed and implemented the integral strategy to fulfill the objectives established by the client. Web design, communication, creative concept and execution of the campaign and event, staff management, and the organization and production of the final event have been led by the agency. <strong>A success reached thanks to the involvement of the whole team<\/strong>.<\/p>\n\n\n\n<p>On top of that, we have also produced an audiovisual summary of the experience:a collection of photographs and audiovisual pieces, intended to create content used by the client to show the actions done by their organisation.&nbsp; <\/p>\n\n\n\n<p>At a technological level, we have been in charge of the design and development of the<strong> lead-capture platform<\/strong>. To be able to develop the powerful action, it was necessary to program the platform to integrate the users&#8217; data in real time, to have a register of participants complying with the current regulations and to be able to offer the prize afterwards. Technology at the disposal of our customers and tailored to their needs!<\/p>\n\n\n\n<p>A <strong>comprehensive campaign<\/strong> that ended with a massive on-site experience at the Shopping Centre!<\/p>\n\n\n\n<figure class=\"wp-container-2 wp-block-gallery-1 wp-block-gallery columns-3 is-cropped\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img width=\"1024\" height=\"684\" src=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-1024x684.jpeg\" alt=\"\" data-id=\"1330\" data-full-url=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-scaled.jpeg\" data-link=\"https:\/\/tandemprojects.cat\/?attachment_id=1330\" class=\"wp-image-1330\" srcset=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-1024x684.jpeg 1024w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-300x200.jpeg 300w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-768x513.jpeg 768w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-1536x1025.jpeg 1536w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-2048x1367.jpeg 2048w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-280x187.jpeg 280w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-1170x781.jpeg 1170w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"768\" height=\"1024\" src=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai-768x1024.jpg\" alt=\"\" data-id=\"1334\" data-full-url=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai-scaled.jpg\" data-link=\"https:\/\/tandemprojects.cat\/?attachment_id=1334\" class=\"wp-image-1334\" srcset=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai-768x1024.jpg 768w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai-225x300.jpg 225w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai-1152x1536.jpg 1152w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai-1537x2048.jpg 1537w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai-140x187.jpg 140w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai-1170x1559.jpg 1170w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai-scaled.jpg 1921w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"1024\" height=\"768\" src=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai2-1024x768.jpg\" alt=\"\" data-id=\"1338\" data-full-url=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai2.jpg\" data-link=\"https:\/\/tandemprojects.cat\/?attachment_id=1338\" class=\"wp-image-1338\" srcset=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai2-1024x768.jpg 1024w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai2-300x225.jpg 300w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai2-768x576.jpg 768w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai2-1536x1152.jpg 1536w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai2-249x187.jpg 249w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai2-1170x878.jpg 1170w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/Finestrelles-SC-Sorteig-Cotxe-Imatges-Espai2.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"1024\" height=\"684\" src=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/finestrelles-sorteig-cotxe3-1024x684.jpeg\" alt=\"\" data-id=\"1342\" data-full-url=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/finestrelles-sorteig-cotxe3-scaled.jpeg\" data-link=\"https:\/\/tandemprojects.cat\/?attachment_id=1342\" class=\"wp-image-1342\" srcset=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/finestrelles-sorteig-cotxe3-1024x684.jpeg 1024w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/finestrelles-sorteig-cotxe3-300x200.jpeg 300w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/finestrelles-sorteig-cotxe3-768x513.jpeg 768w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/finestrelles-sorteig-cotxe3-1536x1025.jpeg 1536w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/finestrelles-sorteig-cotxe3-2048x1367.jpeg 2048w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/finestrelles-sorteig-cotxe3-280x187.jpeg 280w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/finestrelles-sorteig-cotxe3-1170x781.jpeg 1170w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"1024\" height=\"684\" src=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/lSai9LMw-1024x684.jpeg\" alt=\"\" data-id=\"1346\" data-full-url=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/lSai9LMw-scaled.jpeg\" data-link=\"https:\/\/tandemprojects.cat\/?attachment_id=1346\" class=\"wp-image-1346\" srcset=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/lSai9LMw-1024x684.jpeg 1024w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/lSai9LMw-300x200.jpeg 300w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/lSai9LMw-768x513.jpeg 768w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/lSai9LMw-1536x1025.jpeg 1536w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/lSai9LMw-2048x1367.jpeg 2048w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/lSai9LMw-280x187.jpeg 280w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/lSai9LMw-1170x781.jpeg 1170w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"1024\" height=\"684\" src=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/U8wTstgw-1024x684.jpeg\" alt=\"\" data-id=\"1350\" data-full-url=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/U8wTstgw-scaled.jpeg\" data-link=\"https:\/\/tandemprojects.cat\/?attachment_id=1350\" class=\"wp-image-1350\" srcset=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/U8wTstgw-1024x684.jpeg 1024w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/U8wTstgw-300x200.jpeg 300w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/U8wTstgw-768x513.jpeg 768w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/U8wTstgw-1536x1025.jpeg 1536w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/U8wTstgw-2048x1367.jpeg 2048w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/U8wTstgw-280x187.jpeg 280w, https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/U8wTstgw-1170x781.jpeg 1170w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><\/figure>\n","protected":false},"featured_media":1331,"template":"","clients":[165,163],"serveis_tandem":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>&quot;We give away an e-car!&quot; campaign - Tandem Projects<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&quot;We give away an e-car!&quot; campaign - Tandem Projects\" \/>\n<meta property=\"og:description\" content=\"Finestrelles Shopping Centre, the shopping facility with the highest potential in Barcelona, is committed to the creation of unique experiences within its marketing strategy. The campaign &#8220;We give away an e-car&#8221;, wanted to increase the Centre&#8217;s awareness, as well as increase its database, while transmitting a brand image that is careful and responsible with the\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/\" \/>\n<meta property=\"og:site_name\" content=\"Tandem Projects\" \/>\n<meta property=\"article:modified_time\" content=\"2020-07-13T10:55:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-scaled.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1709\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/\",\"url\":\"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/\",\"name\":\"\\\"We give away an e-car!\\\" campaign - Tandem Projects\",\"isPartOf\":{\"@id\":\"https:\/\/tandemprojects.cat\/en\/#website\"},\"datePublished\":\"2020-06-19T10:19:24+00:00\",\"dateModified\":\"2020-07-13T10:55:37+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/tandemprojects.cat\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Projectes\",\"item\":\"https:\/\/tandemprojects.cat\/en\/projects\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"&#8220;We give away an e-car!&#8221; campaign\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tandemprojects.cat\/en\/#website\",\"url\":\"https:\/\/tandemprojects.cat\/en\/\",\"name\":\"Tandem Projects\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/tandemprojects.cat\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tandemprojects.cat\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/tandemprojects.cat\/en\/#organization\",\"name\":\"Tandem Projects\",\"url\":\"https:\/\/tandemprojects.cat\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/tandemprojects.cat\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/FAVICON-TANDEM_Mesa-de-trabajo-1.jpg\",\"contentUrl\":\"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/FAVICON-TANDEM_Mesa-de-trabajo-1.jpg\",\"width\":1067,\"height\":1067,\"caption\":\"Tandem Projects\"},\"image\":{\"@id\":\"https:\/\/tandemprojects.cat\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.instagram.com\/tandemprojects\/\",\"https:\/\/www.linkedin.com\/company\/tandemprojects\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\"We give away an e-car!\" campaign - Tandem Projects","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/","og_locale":"en_US","og_type":"article","og_title":"\"We give away an e-car!\" campaign - Tandem Projects","og_description":"Finestrelles Shopping Centre, the shopping facility with the highest potential in Barcelona, is committed to the creation of unique experiences within its marketing strategy. The campaign &#8220;We give away an e-car&#8221;, wanted to increase the Centre&#8217;s awareness, as well as increase its database, while transmitting a brand image that is careful and responsible with the","og_url":"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/","og_site_name":"Tandem Projects","article_modified_time":"2020-07-13T10:55:37+00:00","og_image":[{"width":2560,"height":1709,"url":"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/8Vrw1D3w-scaled.jpeg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/","url":"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/","name":"\"We give away an e-car!\" campaign - Tandem Projects","isPartOf":{"@id":"https:\/\/tandemprojects.cat\/en\/#website"},"datePublished":"2020-06-19T10:19:24+00:00","dateModified":"2020-07-13T10:55:37+00:00","breadcrumb":{"@id":"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/tandemprojects.cat\/en\/projects\/finestrelles-cotxe\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/tandemprojects.cat\/en\/"},{"@type":"ListItem","position":2,"name":"Projectes","item":"https:\/\/tandemprojects.cat\/en\/projects\/"},{"@type":"ListItem","position":3,"name":"&#8220;We give away an e-car!&#8221; campaign"}]},{"@type":"WebSite","@id":"https:\/\/tandemprojects.cat\/en\/#website","url":"https:\/\/tandemprojects.cat\/en\/","name":"Tandem Projects","description":"","publisher":{"@id":"https:\/\/tandemprojects.cat\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tandemprojects.cat\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/tandemprojects.cat\/en\/#organization","name":"Tandem Projects","url":"https:\/\/tandemprojects.cat\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/tandemprojects.cat\/en\/#\/schema\/logo\/image\/","url":"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/FAVICON-TANDEM_Mesa-de-trabajo-1.jpg","contentUrl":"https:\/\/tandemprojects.cat\/wp-content\/uploads\/2020\/06\/FAVICON-TANDEM_Mesa-de-trabajo-1.jpg","width":1067,"height":1067,"caption":"Tandem Projects"},"image":{"@id":"https:\/\/tandemprojects.cat\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/tandemprojects\/","https:\/\/www.linkedin.com\/company\/tandemprojects\/"]}]}},"_links":{"self":[{"href":"https:\/\/tandemprojects.cat\/en\/wp-json\/wp\/v2\/projects\/1865"}],"collection":[{"href":"https:\/\/tandemprojects.cat\/en\/wp-json\/wp\/v2\/projects"}],"about":[{"href":"https:\/\/tandemprojects.cat\/en\/wp-json\/wp\/v2\/types\/projects"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tandemprojects.cat\/en\/wp-json\/wp\/v2\/media\/1331"}],"wp:attachment":[{"href":"https:\/\/tandemprojects.cat\/en\/wp-json\/wp\/v2\/media?parent=1865"}],"wp:term":[{"taxonomy":"clients","embeddable":true,"href":"https:\/\/tandemprojects.cat\/en\/wp-json\/wp\/v2\/clients?post=1865"},{"taxonomy":"serveis_tandem","embeddable":true,"href":"https:\/\/tandemprojects.cat\/en\/wp-json\/wp\/v2\/serveis_tandem?post=1865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}