The creation of the Low Emission Zone in Barcelona (ZBE) has been supported by a strong communication campaign by the Metropolitan Transport Authority (ATM). The ZBE was created with the aim of improving air quality in the urban conurbation of Barcelona. The @atm_bcn campaign,  led by Tandem Projects, included the conception and design of various

Tandem Projects manages the ATM’s communication and press service. Scheduling impacts, issuing press releases and calling press conferences, daily management of social networks, reviewing digital content … Everything to help the institution communicate constantly and effectively with the public. Technical assistance includes support and contribution to the definition of special communication campaigns, media plans and